LLM SEO (Large Language Model Optimization) is a new digital marketing discipline that aims to optimize your brand and content visibility in responses generated by AI systems like ChatGPT, Claude, Perplexity, or Gemini.
Unlike traditional SEO that targets classic search engines, LLM SEO focuses on how language models select and present information to users.
LLMs rely on massive data corpora and augmented retrieval techniques (RAG) to generate their responses. Being cited by these AIs represents a major opportunity for visibility and credibility.
